New Platform Provider Makes Entry into US Binary Options Market

By Lex Yaranu | Friday, August 14th, 2015

enters us marketHello Markets, which is one of the new binary options companies that has operated out of Cyprus, is set to make a grand entry into the US market. This is to be done with a strategic partnership with a US binary options provider, Cantor Exchange (CX) LLC.

Binary options trading in the US is regulated by the Commodities and Futures Trading Commission (CFTC). One of the CFTC requirements for offering binary options to US clients is that appropriate registration as a licensed entity must be done with relevant authorities. Clients must also be registered with the National Futures Association (NFA).

In order to fulfill these requirements, Hello Markets has partnered with Cantor Exchange. Cantor Exchange is a regulated provider of binary options and under the arrangement, assets to be offered to clients will be those listed on Cantor Exchange’s platform. Hello Markets’ trading platform will be linked directly with Cantor Exchange’s binary options exchange and trades on Hello Markets USA will therefore be routed via CX.

Recently, Mr Rich Jaycobs, who serves as the President of Cantor Exchange, stated that the US binary options market is the most undeveloped market in the world of binary options, and yet the best organized and regulated.

He also said, “… Cantor Exchange maintains the equitable principles for all participants of a regulated market. I do think it’s going to become a globally adopted model over time” he opined. He also felt that more companies would adopt the US model of binary options and that Cantor Exchange was launching new products outside of forex, including metals, energies, interest rates, and equities on its binary options platforms.

This move by Hello Markets follows that of Tradologic, which also signed a partnership deal with Hello Markets. The signing of these agreements comes as both companies seek to break the stranglehold that SpotOption and Tech Financials Ltd presently have in the binary options platform business.

Published in News & Analysis

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